Case Study
Coworking
Who ?
An owner of 3 coworking sites in 3 different locations in Paris.
What ?
Increase the occupancy rate for each of the 3 coworking sites while accounting for the different locations and spaces available per site.
How ?
AdNatus activates paid search on Google to communicate the different space openings and encourage online reservations.
By creating localised ads, each coworking site can advertise their location and number of available openings.
The owner can track the online reservation conversions generated by the ads. Based on the occupancy rate, he can adjust which coworking site needs to be more heavily advertised therefore maximising his media spend.